Jason Pierce for Mayor
Logo Design / Campaign Sign
Political candidate logo and signage design for Jason Pierce of Eagle, Idaho. I'd always wanted an opportunity to design a campaign logo, simply because most signs I see around election season often look similar and poorly designed. I thought I could do better, and when I was given the opportunity I jumped at the challenge. Mayoral elections do not declare a party in Idaho, so I was asked to keep the colors fairly neutral, but the campaign wanted their signs to stand out from all the rest. I'm happy to say this design did just that... in a sea of stars, stripes, red, white and blue, these signs captured the bulk of the attention and the clean, crisp text was easy to read from a distance. Jason Pierce won his election for Mayor in 2019 and is up for re-election (using the same signage) in 2023.